Free Trial - Ice cream 15s : We open on an ice cream shop. Liz, the heroine of our free trial saga, is standing in front of the counter across from the shop attendant. Liz surveys the ice cream and points to a flavour. The attendant nods and points to the phone in Liz's hand. Confused, Liz hesitates and then hands it over. When the attendant hands it back, the phone has been turned into a bowl with ice cream and a spoon sticking out of it. Reluctantly, Liz tries the ice cream. It's delicious and she smiles. The music starts. Cut to end slate.


Free Trial - Shoe Shop 30s : We open on a sneaker shop. Liz is sitting on a bench holding a green shoe box. Liz opens the box to reveal a pair of new green sneakers. She rushes to try them on. We cut to a shot of her admiring herself in a mirror that is also a giant cell phone: she has on one new sneaker and one old one. She gives the Fizz sneaker a little tap. As she does, lights along the bottom of the shoe come on and the overhead lights dim. She taps again and realizes the lights change with her movements. The music starts and builds as she does a few more dance-dance revolution style steps. Liz smiles. Cut on kitchen table to a close up shot of a credit card. Liz picks up the card and begins cutting it. A pan reveals that her craft table is covered in cards. She begins vigorously cutting them at hyper-speed, small pieces fly everywhere. Finally, there’s a pause. Liz lifts what she's been working on to reveal a garland made out of credit card pieces. A pan along the garland ends on a cell phone featuring the end slate copy. The music starts.